Set your business up for success.

Get the knowledge and resources you need to confidently build a resilient workforce and rebound from COVID-19.

The COVID-19 Tourism Workforce Recovery Toolkit is a practical, no-cost web program designed to help tourism operators succeed during this unprecedented crisis – now and into the future. Drawing from a myriad of public-domain, academic and business resources, this Toolkit – which includes presentations, checklists and downloadable content – will be frequently updated to support tourism operators at every stage of their journey.

This toolkit includes:

  • 5
  • content modules
  • 60+
  • resource components
  • 30+
  • checklists
Tourism HR

Featured Resources

checklist
Now Hiring: A Guide to Help Employers Attract and Retain Workers Post-Pandemic

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checklist
Develop Workforce Action Plan

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checklist
Guidance on Terminating Employees

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checklist
Helping Employees Transition Back to Work or to New Job Roles

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Free Webinars

Recovery to Resiliency: How tourism operators can learn, grow and thrive post-pandemic

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Each one-hour session includes practical information and guidance on how to address issues that will help businesses recover, sustain operations, and be more resilient.

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Communications

In an unprecedented crisis, where response norms are not yet established, there are few areas more fundamental than communication and collaboration.

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Communications

Plan

The importance of COVID-19 signage

Communications

Respond

Using digital and social media effectively

Communications

Plan

Preparing key messages

Workforce

Tourism is a ‘people first’ industry. It is about making connections between people, place, and culture, and providing gainful employment to millions of people within that context.

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Budget & Finance

The most obvious impact on the Tourism industry is the effect on the bottom line, and the risk that severe limitations on travel as well as the climate of anxiety around travel could persist well into the recovery phase.

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Marketing

While marketing efforts might seem incompatible with a crisis situation, you will need to consider how your marketing and brand expression will shift focus, not only to survive the crisis, but to project a resilient and positive brand image in the recovery phase and post-COVID marketplace.

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Strategy

A resilient business is a strategic business and having the right strategic models in place to suit your business will be key not only to surviving this crisis but preparing for the next one and even thriving in times of relative stability.

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